Greater engagement and immersion
- Engaging campaigns: VR marketing campaigns create strong emotional impact and connect with customers on a deeper level.
- Unforgettable experiences: VR enables highly immersive experiences that people remember, improving brand perception.
- Personalization: Virtual experiences can be tailored to individual needs and preferences.
- Viral reach: Innovative, engaging experiences are more likely to be shared on social media, boosting brand visibility.
Accessibility and higher retention
- Accessibility: For example, VR training programs can be accessed anytime, anywhere, allowing employees to learn at their own pace.
- VR significantly improves information retention. Immersive, interactive environments help users learn and remember better than traditional methods, leading to more effective, longer-lasting training and better performance and customer satisfaction.
Cost savings and efficiency
- Implementing VR can lead to substantial long-term savings. Companies can reduce travel and logistics by using VR for virtual meetings, facility tours, and product demos.
- VR can shorten training and development cycles, saving time and resources. It also improves operational efficiency by reducing physical travel and reliance on traditional training materials.
We created a 360° VR experience for an unforgettable product launch of a limited-edition collection. Guests were transported into the heart of the Renaissance, exploring stories and legends. Every detail and scene brought the collection to life, captivating and deeply engaging all participants.
For Parlux at Cosmoprof 2019, we built a VR game set in a retro-futuristic world. Guests used the new Parlux Alyon hair dryer to style characters with no sense of fashion, enjoying a unique, engaging adventure. The initiative was a major success, quadrupling registered stand visitors and positioning Parlux as an innovative leader in the hair dryer market.
We recreated a hotel room in the metaverse, complete with a sea-view terrace. The surprise twist is a transformation that plunges guests into an underwater world. This experience both fascinates and deeply engages, while enabling detailed tracking of user interactions that goes far beyond what a traditional website can offer.
Measures how actively users engage with and interact in VR experiences.
According to a PwC study, VR experiences can generate up to four times higher engagement than traditional learning methods.
A Stanford University study found that VR experiences can increase information retention by 30% compared to traditional methods. PwC also reported that VR training can help learners train up to four times faster and remember information twice as long as traditional content.
This is the number of downloads of our game Ultrasclash, placing it among the most downloaded Italian games.
A growing market with strong opportunities in VR game development, 360° experiences, and innovative tools.
Measures how actively users engage with and interact in VR experiences.
According to a PwC study, VR experiences can generate up to four times higher engagement than traditional learning methods.
A Stanford University study found that VR experiences can increase information retention by 30% compared to traditional methods. PwC also reported that VR training can help learners train up to four times faster and remember information twice as long as traditional content.
This is the number of downloads of our game Ultrasclash, placing it among the most downloaded Italian games.
A growing market with strong opportunities in VR game development, 360° experiences, and innovative tools.
