Gerflor, PVC multi-specialist at Milan Design Week in Prospettiva_X
The foundation of the company dates back to 1937 with the Mipolam brand, an homogeneous PVC flooring.
Mipolam was soon joined by names that made the history of PVC flooring such as Batifoles (the first specific flooring for aircraft) born in 1948, Taraflex (sports flooring now used in Olympic competitions) in 1947 and Gerflex (revolutionary self-adhesive flooring) in 1985.
Gerflor, the PVC multi-specialist who has revolutionized the world of vinyl floors thanks to technological research has chosen Prospettiva_X to let people discover the new finishes of the “Creation” line with an immersive experience created by our partner “Woa Creative Company”; during this event attenders took part in an olfactory experiences with our partner Omnia Profumi and were amazed during the Digital Live Painting by artist Giorgio Barbieri.
